Ben Keenan


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Graphic Designer
Leeds, UK

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The Reet Wild Project

Visual Identity, Digital Products & Promotional Materials
Jun 2025


This project is a bold and engaging visual identity for Newcastle City Council’s wildlife and ecology plans. This project aims to inform and inspire the public about the region’s approach to combating climate change while fostering stronger, more connected communities. The branding captures the friendly nature of the local community, while promoting awareness and action through striking visuals and clear messaging.

Brand Guidelines     The Reet Wild Community Project



Promotional Material
Primary Logotypes
Logotype Details
Project Imagery
Promotional Material
Project Colour Palette


Digital Products
The Reet Wild App & Website



Website    
Promotional Material


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